The Vanishing Paradise of the Indus Delta
Fatima Majeed on the slow demise of the Indus Delta and how climate change, unchecked development and dwindling resources have reshaped the lives of Sindh’s fishing community.
Recent
“Climate change affects everyone, everywhere, which is why its solutions must also involve everyone, everywhere”
Local and global leaders discuss how to mitigate the impact of climate change in Pakistan, at OICCI’s second Pakistan Climate Conference.
When Beetles Turn Into Sausages
Interesting products you may never have guessed are made by car manufacturers.
Please Lighten Up
This year, Ramzan campaigns came with an overdose of sobriety with mixed results.
The Five-Letter Word
By bringing the Effies to Pakistan, PAS have successfully pivoted the mindset of Pakistani advertising.
How to Win an Effie
What does it take to to win an Effie?
PAS at 25
Aurora's special coverage to mark PAS' 25th anniversary
Much Done, More Still to Do
Transformations in the marketing communications industry require further institutional strengthening of the profession.
“PAS needs to evolve a multipronged strategy to combat a total collapse of the advertising sector”
Interview with Hameed Haroon, CEO, The Dawn Media Group.
“We need to go where our consumers are going, not where they have been”
Interview with Asif Aziz, Chairman, PAS and Chief Commercial Officer, Jazz.
Giving Advertisers Their Own Voice
Tariq Ikram (SI) recalls the early days of PAS’s formation.
Revamping Public Health Communication
Public health communication in Pakistan needs a behavioural overhaul.
![Come Dine [Virtually] With Me](https://i.dawn.com/thumbnail/2020/06/5edf647dea1c5.png "Come Dine [Virtually] With Me")
