Blogs

Boulevard of Impossible Dreams?

Talha bin Hamid on the strange allure of YouTube sponsorships and how mediocre products find their way to our screens—and wallets

Trends

Brain Rot – Have You Got It?

'Brain rot' is now a word. But what does it mean?

Transitions

The Enduring Voice of a Community: Usman Arab Saati (1944-2024)

Trends

“Spotify is the most downloaded audio streaming app in Pakistan”

Opinion

Crouching Jaguar, Hidden Agenda?

Transitions

The Courage to Doubt: Khaled Ahmed (1943-2024)

Opinion

Keep Calmala and Carry Onala

Talha bin Hamid on how Kamala Harris' lack of brand building may have contributed to her defeat in the US presidential elections.

People

“In over 10 years, we have lost 30 to 40% of the cultivable land for cotton to other competing crops and housing schemes”

Mehr F. Husain speaks to Saqib Sohail, Lead, Responsible Business Projects, Artistic Milliners, after his nomination as one of Vogue Business' Top 100 Innovators of 2024.

Transitions

The Legacy of Ratan Tata (1937–2024)

Fauzia Kerai Khan remembers India's most influential industrialist and philanthropist, Ratan Tata.

Trends

Harris vs Trump

Lessons in marketing from Kamala Harris and Donald Trump's presidential debate.

Interview

“The biggest challenge we face arises from the mindset that awards can be purchased”

Ashifa Paracha, Founder, Pakistan Digital Awards, speaks with Sadia Kamran about the significance of the recent Digital Leaders Awards and their impact on recognising true digital innovation in Pakistan.

Interview

“Pakistan’s gig economy is worth $300 million and the fourth largest in the world”

Mamun M. Adil speaks to Tufail Ahmed Khan, President and CEO, PAFLA, about the growth of the organisation and the progression of Pakistan’s gig economy.

Transitions

Rest in Peace, Dear Tony

Menin Rodrigues reflects on the loss of Anthony J. Permal (1979-2024).

Trends

“It’s an accolade that directs a slant of light on the value of independent agencies”

Uzma Khateeb-Nawaz speaks to Faraz Maqsood Hamidi, Founder and Chief Creative Officer, The D’Hamidi Partnership about the agency’s recent inclusion in the ‘the top independent agencies of the world’.