Aurora Magazine

Fasi Zaka on why Arshad Nadeem's victory is the spark that needs to be kept alight if Pakistan hopes to cultivate further success.

Rather than going for the same patriotic themes every Independence Day, agencies are better off creating educational and thought-provoking campaigns, argues Nadeem F. Paracha.

Tyrone Tellis is amazed by Dalda’s Independence Day ad.

Kamal Siddiqi, journalist and media analyst, speaks to Aurora about receiving the Journalists of Courage and Impact Award from the East-West Centre in Manila.

Faraz Maqsood Hamidi dines with Khalil Gibran, Emily Dickinson and A.E. Housman.

Julian Saunders reflects on the UK’s recent general elections.

Slush'D returns to Karachi.

Tyrone Tellis on why our industry requires a reframe when it comes to media spending.

Alifya Sohail shares insights from the talk show 'Navigating the Shift in Consumer Behaviour', by the Pakistan Advertising Association.