Karachi’s Power Woes and Role of Communication
Aamir Abbasi on why Karachi’s safety-related power issues require a hot pursuit through public communication.
Blogs
Hellmann’s Isn’t Only For ‘Burgers’
Why Akbar Chaudry taught Faiza Saleem how to pronounce "mayo".
Subverting Expectations – Then and Now
Are new dramas evoking PTV’s glory days?
“Even my business point of view will be creative-driven”
Syed Yawar Iqbal speaks about his recent promotion at JWT | GREY Pakistan from ECD to National Creative Director.
Pakistan's Confusing Relationship With TikTok
Love it or hate it, you cannot ignore TikTok.
And The Effie Goes To...
The happenings at this year's [virtual] Effies.
Locked Down In Confusion
How we can escape the mass confusion caused by ineffective public messaging regarding Covid-19 SOPs?
Creating Breast Cancer Awareness with a Dupatta
Generation’s Parday Mein Parwah campaign stands out for the right reasons.
Ready to Make an Exciting New Hair Change?
The new range of KalaKola hair colour will make you want to go ash blonde one day and mahogany the next.
Canva - The New King of Graphic Design
Why Canva is changing the design landscape.
Dropping Food from the Sky
Can Careem’s drone deliveries work in the long run?
Amazon Buys MGM
Why the deal is more about potential than about performance.
