Aurora Magazine

Promoting excellence in advertising

1
Nooyi steps down

Nooyi steps down

During her 12 years’ tenure as CEO, PepsiCo, she never let her gender or origin define her.
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Electioneering!

Electioneering!

How much credit can the media campaigns take for the success or failure of the political parties?
3

Featured Stories



Recent
Noises on

Noises on

The media needs to be reined in as well as improved, but who is going to do it?
Recent
Dumbing down society

Dumbing down society

Why are we catering to the lowest common denominator, where base humour and submissive women are the order of the day?
Recent
Going native

Going native

There is immense potential of native language advertising on social media.

Editor's Picks

Open sesame!

Open sesame!

What Alibaba can teach e-commerce websites anywhere in the world.