Bulls Eye Group acquires Symbios.pk
Q&A with Shoaib Qureshy, Chief Executive, Bulls Eye Group, on his agency’s acquisition of Symbios.pk.
Gearing up for AdAsia Lahore 2019
The organising committee for AdAsia holds a curtain raiser to showcase their plans for the upcoming event.
Volkswagen Rebrands
Does VW’s new logo aim to give the company an image makeover?
Featured Stories
When agencies are bored
How to gear up when business is slow.
Bewildering contradictions
Are our ads finally breaking gender stereotypes?
Thunder, lightning and recession
How to turn up in a downturn.
The Millennial Big Tension
Why only the most resilient brands will be the ones that will help resolve the Big Tension.
Truck Art Childfinder wins 10 awards at AdStars
Truck Art Childfinder by Samar Minallah Khan and BBDO wins big at Asia’s largest award show
Finding the right relevance for digital financial services
Why is it that Pakistanis don't find the notion of going cashless appealing?
A race against time
A day in the life of Sarah Ahmed, Marketing Manager, Hygiene Home.
The drums of success
Zehra Zaidi, ECD (Coca - Cola), Ogilvy Pakistan, in profile
The power of being single-minded
Brands need to focus on the single value proposition to stand out.
"I'm a brand builder by choice and a filmmaker by chance"
Interview with Aziz Jindani, Chief Commercial Officer, Colgate-Palmolive Pakistan...
Editor's Picks
Get over the white-o-meter!
Why the crackdown on fairness creams is definitely a good thing.
A few of my favourite things
A review of some of the recent ad campaigns.
Moving towards understanding
Ahmed Foods’ new commercial in review.
Going green – effectively
Remembering memorable Independence Day related commercials.
