Pretty inevitable unless they put creativity at the forefront, writes Faraz Maqsood Hamidi.
Faraz Maqsood Hamidi writes about finding the thing itself (and no, it's not fintech).
Say 'ouch' and move on, advises Faraz Maqsood Hamidi.
Faraz Maqsood Hamidi spills the beans.
Faraz Maqsood Hamidi on distilling the essence of the creative process.
The more women in advertising the better, writes Faraz Maqsood Hamidi.
Faraz Maqsood on why procurement is a hard no.
The wisdom of Henry Ford.
The changes food retailers/foodpreneurs can make to account for what people want next in the industry.
Are the heydays of apps really coming to an end?
Faraz Maqsood Hamidi's take on healthcare branding.
Faraz Maqsood Hamidi dips into Lady Corona’s playbook.
"From downtown to lockdown; from vacations to staycations; from going out to staying in."
"Making an investment in housing plays a measureable role in how governments can measure the total output of their economy"
There is no better time to evaluate your brand hygiene than now.
There is nothing small or medium about branding when it comes to SMEs, writes Faraz Maqsood Hamidi.
Faraz Maqsood Hamidi sums up AdAsia 2019.
Faraz Maqsood discusses the transformations to look out for in the new agency structure
Five steps to up your window display game
How to turn up in a downturn.