Faraz Maqsood Hamidi explores how different advertising styles impact audiences using weather metaphors.
Published 08 Nov, 2024 03:58pm
From tyres to fine dining, Faraz Maqsood Hamidi traces the origins of the revered Michelin Guide.
Updated 12 Oct, 2024 01:00pm
Faraz Maqsood Hamidi pens a poem in solidarity with the ongoing boycott.
Updated 29 Aug, 2024 12:21pm
Faraz Maqsood Hamidi compares agriculture with advertising.
Published 10 May, 2024 12:55pm
Faraz Maqsood Hamidi on how AI can capture and replicate the multifaceted nature of taste in advertising.
Published 08 Mar, 2024 11:57am
Faraz Maqsood Hamidi honours Aurora’s Silver Jubilee
Updated 08 Mar, 2024 12:33pm
Faraz Maqsood Hamidi elaborates on Kurt Vonnegut's theory on why people want drama in their life.
Published 24 Oct, 2023 04:52pm
Faraz Maqsood Hamidi on how Gen Z are redefining traditional cuisines by infusing them with international influences.
Published 30 Aug, 2023 02:26pm
Is AI robbing you of your sleep? Read on...
Published 25 Jul, 2023 04:59pm
The pride and frustration the national airline evokes in Pakistanis.
Published 13 Jun, 2023 05:39pm
That’s because this article was written by AI.
Updated 29 May, 2023 03:58pm
Faraz Maqsood Hamidi puts on his seer’s hat to forecast the year ahead.
Published 16 Feb, 2023 05:48pm
Pretty inevitable unless they put creativity at the forefront, writes Faraz Maqsood Hamidi.
Published 17 Jan, 2023 12:22pm
Faraz Maqsood Hamidi writes about finding the thing itself (and no, it's not fintech).
Published 15 Oct, 2022 12:12pm
Say 'ouch' and move on, advises Faraz Maqsood Hamidi.
Published 01 Sep, 2022 10:35am
Faraz Maqsood Hamidi spills the beans.
Published 07 Jul, 2022 10:59am
Faraz Maqsood Hamidi on distilling the essence of the creative process.
Published 11 Jun, 2022 10:55am
The more women in advertising the better, writes Faraz Maqsood Hamidi.
Published 15 Mar, 2022 10:31am
Faraz Maqsood on why procurement is a hard no.
Published 20 Jan, 2022 10:33am
The wisdom of Henry Ford.
Published 06 Nov, 2021 10:10am