Media
This year, Ramzan campaigns came with an overdose of sobriety with mixed results.
Published in Mar-Apr 2021
By bringing the Effies to Pakistan, PAS have successfully pivoted the mindset of Pakistani advertising.
Published in Mar-Apr 2021
What does it take to to win an Effie?
Aurora's special coverage to mark PAS' 25th anniversary
Published in Mar-Apr 2021
Transformations in the marketing communications industry require further institutional strengthening of the profession.
Published in Mar-Apr 2021
Interview with Hameed Haroon, CEO, The Dawn Media Group.
Published in Mar-Apr 2021
Interview with Asif Aziz, Chairman, PAS and Chief Commercial Officer, Jazz.
Published in Mar-Apr 2021
Tariq Ikram (SI) recalls the early days of PAS’s formation.
Published in Mar-Apr 2021
Public health communication in Pakistan needs a behavioural overhaul.
Published in Mar-Apr 2021
How pharma companies should position themselves to compete in a digitised world.
![Come Dine [Virtually] With Me](https://i.dawn.com/thumbnail/2020/06/5edf647dea1c5.png "Come Dine [Virtually] With Me")
