Aurora Magazine

Promoting excellence in advertising

Recent / Buzz

Buzz

Nibble and toss? Not

Nibble and toss? Not

Refest will focus on reducing food wastage, using bio-degradable material and recycling.
Digital accountability

Digital accountability

Digital marketing has taken issues such as the invasion of privacy, stalking and hate speech to unprecedented levels.
She’s (not) that girl!

She’s (not) that girl!

The new Lux girls, Mawra Hocane and Maya Ali, lack star power, aura and an established celebrity status.
Obrotu gets a Facelift

Obrotu gets a Facelift

Obrotu, a Lahore-based digital agency, launches Facelift, a social media marketing software.
Hello, Motos  and Mods

Hello, Motos and Mods

The Mods can be attached to the newly launched Moto Z and Moto Z Play, and cater to specific and specialised needs.
Tesco comes to Pakistan

Tesco comes to Pakistan

Adnan Hamid, CEO, Limestone Private Limited, on the launch of Tesco private label in Pakistan.
Start-up and go!

Start-up and go!

The Startup Weekend served as the go-to place for aspiring entrepreneurs to turn their startup dream into a reality.
Hot from Cannes – Part 3

Hot from Cannes – Part 3

From celebrating taboo breaking campaigns to discussing climate change, the Cannes Lions '15 continue with full flare.