Uzma Nawaz speaks to Fareed Zaka Bajwa, Director Sales and Marketing, Park View City.
Muhammad Sabir Salman, Executive Director, Sabroso, on the factors contributing to his brand’s success.
Afia Salam, advertising practitioner, journalist and advocate, in profile.
Mehr Husain profiles Hira Mohibullah, Executive Creative Director, BBDO Pakistan.
Zeenat Chaudhary profiles Benish Irshad, COO, Starcom and CEO, Publicis Media.
Editor, Dawn, speaks to Aurora about the government’s attempts to impose a single regulatory body on the media and more.
Owen Bennett-Jones on his latest book on the Bhutto dynasty, his soft spot for Pakistan, and his career as a journalist.
How the idea of Discover Pakistan came about, the challenges faced and the overall response from viewers and advertisers.
Haaris M. Chaudhry, CEO, Universal Service Fund (USF), talks to Marylou McCormack about the work of the USF in Pakistan.
Agha Zohaib, Managing Director, Mindshare Pakistan, on making it to Campaign Asia-Pacific’s 40 under 40 list.
Talat Sheerazi and Fariha Salahuddin on their new talk show and the need for more thought leadership initiatives in Pakistan.
Sami Qahar, Executive Producer, Stimulus Productions, speaks to Aurora about the factors holding back Pakistan’s creative output.
Amir Haleem, CEO, Skale Interactive and Kueball Digital, speaks about the complexities in the client-agency dynamic.
Pakistan’s leading agency heads respond to three questions posed by Aurora.
Javeed Wahedna (1952-2021) – an obituary.
