Aurora Magazine

Promoting excellence in advertising

Media / Digital

Digital

Casting inspiration

Casting inspiration

How VCast Online is creating a digital platform that resonates with both audiences and advertisers.
RULING THE AUDIENCES

RULING THE AUDIENCES

What happens when you don't have a strategy for your content, Demonstrates Ali A. Rizvi.
Decoding digi sapiens

Decoding digi sapiens

We are living in the age of digi sapiens and brands will need market research even more than before to understand them
How smart is your agency?

How smart is your agency?

If you want your agency to be taken seriously, training could be the best investment you ever make...
The adventures of Oreo

The adventures of Oreo

The brand launched a digital marketing campaign 'Oreo Storeo', blending 3D animation with shots of real people.
Aspiring to Amazon

Aspiring to Amazon

Zain Suharwardy, MD, Daraz pk, on the evolution of Daraz.pk and the consumer trends which dictate online retail.
The Dawn of Pakistan

The Dawn of Pakistan

A special 37-insertion photo-feature by Dawn to mark Pakistan’s 70th birthday.