Aurora Magazine

Inspiring action or inducing sleep?

The Creative Director of Firebolt63 shares some of her favourite, and not-so-favourite, ads.

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Package appeal

Why your product's packaging is as important as the product itself.

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Campaign Register

Campaigns released in the duration: November–December 2016.

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Rinsing out labels

What makes Ariel’s ‘Wash the Label’ campaign stand out?

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Be brave and let go

To engage the Millennials companies will have to fundamentally change their SOPs, writes Sarah K. Yaldram.

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