Aurora Magazine

The art of feedback

How to make feedback the backbone of strong, creative work.

Shahvaar Ali Khan, Co-Founder, Farigh Four, in profile.

How to pitch your agency to a Millennial.

How to make Millennials work with (rather than for) you.

To be truly innovative, agencies must change their mindset and be open to new ideas, methods and paradigms.

Why listening to your consumer and understanding human behaviour is crucial to advertising.

Interview with Shakir Husain, Founder and CEO, Creative Chaos.