Mehvish Waliany, Chief Operating Officer, Alkaram Studio, on her transition from the banking industry to fashion retail and the aspirational journey of Alkaram Studio towards a modern-day brand of choice.
Updated 09 Feb, 2023 12:02pm
Pakistan’s leading international footwear brand launches an apparel line.
Updated 26 Jan, 2023 05:12pm
Why Karachi’s classy new boutique hotel should be your next staycation destination.
Updated 20 May, 2022 12:42pm
Cola Next’s new ad will give you an adrenalin rush, a thirst for upping your game… and Cola Next!
Updated 06 May, 2022 01:44pm
The delicious cakes seem to be popping up all over the country.
Updated 04 Mar, 2022 03:20pm
Pepsi and Foodpanda have collaborated to celebrate this season with exciting new deals for consumers.
Published 31 Dec, 2021 02:19pm
CEO PepsiCo Pakistan Mr Furqan Ahmed Syed visits the iconic Pakistan Pavilion.
Published 30 Oct, 2021 10:25am
The new range of KalaKola hair colour will make you want to go ash blonde one day and mahogany the next.
Updated 12 Jul, 2021 10:07am
Peek Freans is Spreading Smiles All Over the Internet with Their New Smile
Donut Cake
Updated 29 Apr, 2021 05:54pm
Sooper's new TVC reviewed.
Updated 26 Jan, 2021 03:41pm
"“Vatika is a ‘do good’ brand and will always continue to educate the consumer on what is good for them."
Published 29 Jan, 2020 01:59pm
Adamjee Life has launched a campaign, which highlights the power of pursuing one's dreams, regardless of the obstacles.
Updated 04 Feb, 2020 10:04am
A review of Peek Freans Sooper's new campaign.
Updated 21 Oct, 2019 10:43am
Can LifeStraw’s innovative products be the answer to Pakistan’s water filtration needs?
Updated 17 Jan, 2019 11:23am
Josh tackles taboos surrounding the purchase and use of contraceptives in their latest campaign.
Updated 15 Jan, 2019 03:18pm
A review of Peek Freans’ new campaign
Updated 10 Jan, 2019 01:23pm
DKT Pakistan’s new TVC uses humour to market their dotted variant.
Updated 04 Dec, 2018 03:43pm
Pak Suzuki recently held a prize distribution ceremony for their digital inititative.
Published 12 Oct, 2018 02:00pm
A review of EIWAN's new campaign.
Updated 13 Apr, 2018 03:51pm
PAS and Kinetic join hands to host the AOTC 1.0 digital conference.
Published 06 Apr, 2018 02:03pm