Promoting excellence in advertising
The digital landscape of Pakistan
Key digital statistics of Pakistan.
07 Sep, 2017
Read an in-depth coverage of
Pakistan's digital landscape here.
Media Predictions 2017
How digital is affecting ad spend
Comments (13) Closed
Sep 08, 2017 10:48am
This is scary. Will Pakistan's population reach in billions. Out of 31 million Pakistanis using social media online, only 1 percent may be engaged in constructive activity. The rest, half educated or uneducated people are wasting their time on useless and at times immoral activities.
Sep 08, 2017 11:03am
Good for you
Sep 08, 2017 11:28am
My God. Is population of Pakistan going to be 1 billion people?
Sep 08, 2017 01:15pm
This is good news for smartphone companies.
Sep 08, 2017 01:50pm
@SAAF GO Exactly. The internet, esp so cheap and in every hand, is a massive resource if used properly. Sadly most just use it for porn or senseless messaging.
Sep 08, 2017 02:06pm
This is no good, it clearly shows how free are our people to spend their precious time over pleasure s and entertainment.
Sep 08, 2017 07:59pm
@Zak And reproducing too..
Abdul - Silicon Valley
Sep 08, 2017 08:25pm
I see most Pakistanis selling their services for $5 in many online service shops. That is a good sign.
Sep 09, 2017 12:29am
If e Commerce has to grow the online marketplace need to improve tremendously it is extremely painful to see how bad the levels of service are and the systems are extremely outdated. I had a very sad experience of ordering something paying for it being charged for it but then refused the product on the pretext that a marketplace is not aware of the products made available by the vendors. With such a strange attitude we can forget about usd 20 bn of online sales
Sep 09, 2017 10:58am
Is Pakistan population already on the verge of breaking the Billion plus mark ? Looks like, the author knows something, which he is hiding from us, even from the people doing population census.
Sep 10, 2017 09:27am
Hopefully it is planned on how to feed them and keep some of them engaged in jobs.
Engr.Abdul Qadeer Khan
Sep 11, 2017 02:14pm
I believe internet usage will not only impact on economic growth but also provide room to create jobs through online business and marketing .Now a days people in Pakistan are happy to use different Apps to perform there tasks through internet rather conventional manner e.g online shopping ,online cab services and online booking service plays vital role towards economic development and jobs creation besides easy and up the mark services. In this global era ,traditional business has been shifted to online .IT companies are earning billions $ and contributing a lot, for healthy economic activity .In digital world every thing is available online and people usually reluctant to visit markets and prefer to purchase online .Every re-nown brand has shop-online websites and it is very essential for their business growth and advertisement as well. At last but not least all IT and Software development companies must be registered for proper revenue audit and to avoid Tax evasion .
Sep 12, 2017 02:03am
What does that even mean???