Aurora Magazine

Promoting excellence in advertising

Campaign Register (May-Jun 2021)

Published in May-Jun 2021

Campaigns for March-April 2021

Allied Bank Limited

Brand: ABL WhatsApp Banking Service

Brief: Promote their new service based product.

Creative Agency: Fourays Advertising

Media/Digital Agency: Spark Pakistan

Creative Team: Jalal Dad, Muzammil Ibrahim, Kamran Khan

Account Team: Ammar Anwer, Shahbaz Patel

Media: Print, Radio, Digital


Allied Bank Limited

Brand: Allied Express Consumer Promotion

Brief: Consumer promotion for their remittance based product

Creative Agency: Fourays Advertising

Media/Digital Agency: Spark Pakistan

Creative Team: Jalal Dad, Muzammil Ibrahim, Kamran Khan

Account Team: Ammar Anwer, Shahbaz Patel

Media: Print, Radio, Digital


Allied Bank Limited

Brand: MyABL Digital Banking

Brief: New campaign for digital banking

Creative Agency: Fourays Advertising

Media/ Digital Agency: Spark Pakistan

Creative Team: Jalal Dad, Muzammil Ibrahim, Kamran Khan

Account Team: Ammar Anwer, Shahbaz Patel

Media: Print, TV


Allied Bank Limited

Brand: My Wallet Branchless Banking

Brief: Promote their new branchless banking app

Creative Agency: Fourays Advertising

Media/Digital Agency: Spark Pakistan

Creative Team: Jalal Dad, Muzammil Ibrahim, Kamran Khan

Account Team: Ammar Anwer, Shahbaz Patel

Media: Print, TV


Hamdard Pakistan

Brand: Doodh Rooh Afza

Brief: Position Doodh Rooh Afza as an energy-boosting and fun beverage for children

Creative/Digital Agency: Blitz Advertising

Media Agency: Blitz (Spark)

Creative Team: M. Sadin Ali, Shakeeb Faruqui, Muzammil Ibrahim, Muhammad Kashif, Maham Kazmi, Kamran Khan, Mansoor Khan, Aysha Manahil, Zahid Ali Qureshi, Gulrukh Rizvi, Maheen Saeed, Minhaj Sajid, Fahad Shikoh, Muhammad Shujauddin

Account Team: Sehrish Roshan Ali, Ammar Anwer, Muhammad Areeb, Yuhibullah Habeel, Anas Lutfi

Media: TV, Digital, Print, POS


Hamdard Pakistan

Brand: Rooh Afza

Brief: Promote Rooh Afza as the chosen staple of every iftar table

Creative/ Digital Agency: Blitz Advertising

Media Agency: Blitz (Spark)

Creative Team: M. Sadin Ali, Shakeeb Faruqui, Muzammil Ibrahim, Muhammad Kashif, Maham Kazmi, Kamran Khan, Mansoor Khan, Aysha Manahil, Zahid Ali Qureshi, Gulrukh Rizvi, Maheen Saeed, Minhaj Sajid, Fahad Shikoh, Muhammad Shujauddin

Account Team: Sehrish Roshan Ali, Ammar Anwer, Muhammad Areeb, Yuhibullah Habeel, Anas Lutfi

Media: TV, Print, Digital, OOH


Hamdard Pakistan

Brand: Sualin Lozenges

Brief: Launch Sualin Lozenges

Creative/Digital Agency: Blitz Advertising

Media Agency: Blitz (Spark)

Creative Team: M. Sadin Ali, Shakeeb Faruqui, Muzammil Ibrahim, Muhammad Kashif, Maham Kazmi, Kamran Khan, Mansoor Khan, Aysha Manahil, Zahid Ali Qureshi, Gulrukh Rizvi, Maheen Saeed, Minhaj Sajid, Fahad Shikoh, Muhammad Shujauddin

Account Team: Sehrish Roshan Ali, Ammar Anwer, Muhammad Areeb, Yuhibullah Habeel, Anas Lutfi

Media: TV, Print, Digital, POS


McDonald’s Pakistan

Brand: McDonald’s Value Offer

Brief: Promote a new value deal for families

Creative/ Digital Agency: Manhattan Communications

Media Agency: MediaCom

Creative Team: Yasir Aslam, Shahzeb Ahmed, Sharjeel Ahmed, Ahmed Hassan, Adeeba Khan, Rafay A.Khan

Account Team: Shahbaz Mirza, Muhammad Nivyan Rehmani, Tehmina Siddiqi

Media: Digital, OOH


Qarshi Industries

Brand: Qarshi Jam-e-Shirin

Brief: Promote Qarshi Jam-e-Shirin’s as a drink for all seasons

Creative Agency: Manhattan Communications

Media Agency: Mindshare Pakistan

Digital Agency: Obrotu

Creative Team: Sharjeel Ahmed, Mehwish Hassan, Adeeba Khan, Adil Siddiqui, Junaid Siddiqui

Account Team: Ameen Lokhandwala, Ali Zaki

Media: TV, Print, Digital, OOH