Campaigns for July-August 2021
Published in Sep-Oct 2021
Client: Bank AL Habib
Brand: Bank AL Habib
Brief: Get Vaccinated: A public service message.
Creative/Media/ Digital Agency: Bond Advertising
Creative Team: Arshad Ali, Lalarukh Ali, Samreen Sarwar
Account Team: Shayan Yousuf
Media: Print, TV, Digital
Client: Bank AL Habib
Brand: AL Habib Pensioner’s Account
Brief: How pensioners can enjoy retired life with financial independence and privileges.
Creative/Media/ Digital Agency: Bond Advertising
Creative Team: Arshad Ali, Lalarukh Ali, Samreen Sarwar
Account Team: Shayan Yousuf
Media: Print, TV, Digital
Client: Fauji Foods
Brand: Nurpur Cheddar Cheese
Brief: New cheese packaging.
Creative Agency: Golden Circle
Media Agency: Blitz Advertising
Digital Agency: Convex
Creative Team: Zara Bangash, Sharjeel Zafar
Account Team: Mehreen Arjumand
Media: Print, Digital, OOH
Client: Haier Pakistan
Brand: Haier LED TV
Brief: Position Haier’s LED TV as a real Android TV with superior display.
Creative Agency: Golden Circle
Media/Digital Agency: Blitz Advertising
Creative Team: Naeem Raza, Sharjeel Rehman
Account Team: Mehreen Arjumand
Media: Print, Digital, OOH, POS
Client: Hamdard Pakistan
Brand: Rooh Afza
Brief: August 14 message: Education builds the foundations of true freedom.
Creative/Digital Agency: Blitz Advertising
Media Agency: Blitz Advertising
Creative Team: M. Sadin Ali, Shakeeb Faruqui, Muzammil Ibrahim, Muhammad Kashif, Maham Kazmi, Kamran Khan, Mansoor Khan, Aysha Manahil, Zahid Ali Qureshi, Gulrukh Rizvi, Maheen Saeed, Minhaj Sajid, Simra Shaikh, Fahad Shikoh, Muhammad Shujauddin
Account Team: Ilsa Abdullah, Sehrish Roshan Ali, Ammar Anwer, Muhammad Areeb, Yuhibullah Habeel, Anas Lutfi
Media: Print, TV, Digital
Client: Honda Atlas Cars
Brand: Honda City
Brief: Promote ‘the all new’ City 2021.
Creative/Digital Agency: Golden Circle
Creative Team: Asif Javed, Naeem Raza
Account Team: Mehreen Arjumand, Rao Ibrahim Ali Khan
Media: Print, TV, Digital, POS
Client: Ismail Industries Limited
Brand: Bisconni Chocolate Chip Cookies
Brief: Reinforce the ‘More Chips in Every Bite’ positioning.
Creative Agency: Manhattan Communications
Media Agency: Omnicom Media Group
Digital Agency: Digitz
Creative Team: Ashar Ahmed, Shahzeb Ahmed, Sharjeel Ahmed, Mehwish Hasan, Rafay Ali Khan
Account Team: S.M. Farrukh Anjum, Sameer Malik
Media: Print, TV, Digital
Client: Qarshi Industries
Brand: Qarshi Arq-e-Gulab Khalis Spray
Brief: Launch of Qarshi Arq-e-Gulab Khalis Spray.
Creative Agency: Adcom Leo Burnett
Media Agency: GroupM
Digital Agency: Obrotu
Creative Team: Ali Abbas
Account Team: Faizan Gull, Faizan Khalid, Bilal Malik
Media: Digital, OOH, POS
Client: Samsung Pakistan
Brand: Galaxy A22
Brief: Launch of Samsung Galaxy A22 mobile phone.
Creative Agency: Adcom Leo Burnett
Media Agency: Starcom
Digital Agency: Bramerz
Creative Team: Irteza Rehman
Account Team: Bilal Malik, Zeeshan Iqbal
Media: Digital, OOH, POS
Client: Servis Sales Corporation
Brand: NDURE
Brief: Promote the Eid 2021 Collection.
Creative Agency: In-house
Media Agency: Starcom
Creative Team: M. Muneeb Akra, Shahid Ali, Ammar Arshad, Hajra Bilal
Brand Team: Waqas Altaf, Fahim Butt, Sharjeel Hasan, Saba Munawar
Media: TV, Radio, OOH, POS
Client: Stylo Pakistan
Brand: Stylo Handbags
Brief: Launch the new Stylo handbag collection.
Creative/Digital Agency: Golden Circle
Media Agency: IG Square
Creative Team: Zara Bangash, Asif Javed, Bilal and Amna Younas
Account Team: Mehreen Arjumand
Media: Print, Digital, OOH
Client: Stylo Pakistan
Brand: Stylo Shoes
Brief: Promote the new Stylo summer collection.
Creative/Digital Agency: Golden Circle
Media Agency: IG Square
Creative Team: Zara Bangash, Asif Javed, Amna Younas
Account Team: Mehreen Arjumand, Shaheryar Khalid
Media: Print, TV, Radio, Digital, OOH
Client: Taj Ehsas
Brand: Taj Ehsas
Brief: Launch the Taj Ehsas roadside assistance service helpline with emotionally resonant communication.
Creative/Media/Digital Agency: Manhattan Communications
Creative Team: Shahzeb Ahmed, Sharjeel Ahmed, Yasir Aslam, Mehwish Hasan, Marzia Jafri, Adeeba Khan
Digital Team: Saad Ali, Shumaila Firdous, Faraz Khan
Account Team: Ashfaq Faridi, Tehmina Siddiqi
Media: Digital and POS
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