Campaign Watch
Mahnoor Avais, Junior Consultant – Content Excellence,
Creative, Symmetry Group, picks her favourite and not-so-favourite ad campaigns.
Adcom Leo Burnett
Applause, Achievements and Advertising Magic
The Effie Awards 2025 honoured the most impactful campaigns of the previous year.
Campaign Watch
Noreen Omer, Creative Director, IAL Saatchi & Saatchi, picks her favourite and not-so-favourite recent ad campaigns.
A Few of My Favourite Things
Khushbakht Janjua, ECD, MullenLowe Rauf, Lahore, lists her favourite ad campaigns.
Campaign Watch
Hafsa Mehak, Creative Consultant, Symmetry Group, picks her favourite and not-so-favourite recent ad campaigns.
Campaign Watch
Mehreen Arjumand Almas, Director Strategic Planning, Golden Circle, picks her favourite and not-so-favourite recent ad campaigns.
Campaign Watch
Shiraz Malik, Creative Director and Partner, Half Full Studio, picks his favourite and not-so-favourite recent ad campaigns.
The Rebellious Storyteller
Shahrezad Samiuddin profiles Nagin Ansari, CEO, Backspace.
Lost and Gained
Sami Qahar looks back 25 years to ponder the gains and losses in the ad industry and concludes that the profession remains as fascinating and exciting as it ever was.
Campaign Watch
Zuneeta Rawat, head of the marketing and creative department, Image, lists her favourite and not-so-favourite recent ad campaigns.
Just Saying
Aurora's editorial from the July-August 2023 issue.
They Made It To Cannes − and Won
Aurora sounds out the three creative winners who won it for Pakistan.
Pakistan’s Remarkable Triumphs at Cannes Lions Festival of Creativity 2023
A low-down of the Cannes Festival.
Campaign Watch (March-April 2023)
Murtaza Shakir talks about ad campaigns that hit the mark – and those that didn't.
The drums of success
Zehra Zaidi, ECD (Coca - Cola), Ogilvy Pakistan, in profile
A few of my favourite things
A review of some of the recent ad campaigns.
Is Pakistan heading for effectiveness?
The Effie's marked the start of a new era in Pakistani advertising
A Few of my Favourite Things
Some of best recent ad campaigns.
Setting up a gig-driven agency
Interview with Salman Ali, Fahad Bombaywala and Umair Ahmed, co-Founders, Sandpaper.
A few of our favourite things
The Aurora team pick their favourite ads of 2018.
A few of my favourite things
A look at some of the best ad campaigns of 2018 so far.
A Few of my Favourite Things
A look at some of the best ad campaigns of 2018 so far.
Business Rankings in FY 2016-17
The top communication agencies advertised in print media, TV channels and radio stations in fiscal year 2016-17.
A few of my favourite things
The Strategy Associate, Adcom Leo Burnett picks her eight favourite ads.
PIA: an acronym of love and despair
The pride and frustration the national airline evokes in Pakistanis.
“Accepting change is the spirit behind Manghi Communication Solutions”
Muzaffar Manghi, CEO, MCS, on his newly established agency and how he hopes to stand out from the competition.