Campaigns for January-February
Published in Mar-Apr 2020
Asian Consumer Care Pakistan
Brand: Dabur Amla Hair Oil
Brief: Promote Dabur Amla Hair Oil as the preferred hair-care products that combines innovation with tradition.
Creative Agency: Wundernerf
Media Agency: GroupM
Digital Agency: In-house
Creative Team: Khurram Jaffar, Mahrukh Shaikh
Account Team: Khurram Jaffar
Media: Print, TV, Cinema, Digital, POS
Bisconni
Brand: Chai Wala Biskut
Brief: Launch Chai Wala Biskut
Creative Agency: Manhattan Communications
Media Agency: OMD Pakistan
Digital Agency: Digitz
Creative Team: Shahzeb Ahmed, Sharjeel Ahmed, Mehwish Hasan
Account Team: Ovais Khawaja
Media: TV, Radio, OOH, Digital, POS
Domino’s Pakistan
Brand: Domino’s Pizza
Brief: Digital campaign to promote the Mighty Deal.
Creative/Digital Agency: Synite Digital
Creative Team: Fatima Nasir, Muhammad Faisal Rana, Sidra Salman, Sabir Shah
Account Team: Raheel Ahmed, Abdul Basit, Amna Junaid, Emaad Khan
Media: Digital
English Biscuit Manufacturers
Brand: Choco Lava
Brief: Launch Choco Lava.
Creative/Digital Agency: Ogilvy Pakistan
Media Agency: m/SIX
Creative Team: Waleed Ansari, Ali Askari, Abdul Azeem, Alina Nabi, Moniba Qureshi, Nabia Vanessa
Account Team: Sumair Jokhio, Zain Khan, Naved Qureshi, Tahir Yousuf
Media: TV, OOH, Digital
Let’s Beat MS
Brand: Let’s Beat MS
Brief: Create awareness about Multiple Sclerosis.
Creative /Digital Agency: Synite Digital
Creative Team: Fatima Nasir, Muhammad Faisal Rana, Sidra Salman, Sabir Shah
Account Team: Raheel Ahmed, Emaad Khan, Marium Khan
Media: Digital
McDonald’s Pakistan
Brand: Happy Meal Filet-o-Fish
Brief: Promote Filet-o-Fish combo.
Creative/Digital Agency: Manhattan Communications
Media Agency: Kinetic Pakistan, Mediacom
Creative Team: Shahzeb Ahmed, Sharjeel Ahmed, Yasir Aslam, Subhan Ghani, Ahmed Hassan, Adeeba Khan, Arsalan Qureshi
Account Team: Shahbaz Mirza, Nivyan Rehmani, Tehmina Siddiqi
Media: Radio, OOH, Digital, POS
McDonald’s Pakistan
Brand: Happy Meal Toys
Brief: Promote Happy Meal’s new toy series.
Creative/Digital Agency: Manhattan Communications
Media Agency: Kinetic Pakistan
Creative Team: Shahzeb Ahmed, Sharjeel Ahmed, Yasir Aslam, Subhan Ghani, Ahmed Hassan, Adeeba Khan, Arsalan Qureshi
Account Team: Shahbaz Mirza, Nivyan Rehmani, Tehmina Siddiqi
Media: OOH, Digital, POS
McDonald’s Pakistan
Brand: McCafé
Brief: Promote McCafé Coffee and Cookie combo
Creative/ Digital Agency: Manhattan Communications
Media Agency: Kinetic Pakistan, MediaCom
Creative Team: Shahzeb Ahmed, Sharjeel Ahmed, Yasir Aslam, Subhan Ghani, Ahmed Hassan, Adeeba Khan, Arsalan Qureshi
Account Team: Shahbaz Mirza, Nivyan Rehmani, Tehmina Siddiqi
Media: Radio, OOH, Digital, POS
Shan Foods
Brand: Shan Recipe Mixes
Brief: Strengthen brand equity by launching a new brand platform.
Creative Agency: Ogilvy Pakistan
Media Agency: GroupM
Digital Agency: Team Reactivate
Creative Team: Ogilvy Pakistan
Account Team: Ogilvy Pakistan
Media: TV, Radio, OOH, Digital
Star Mughal Developers
Brand: Civic Centre Gujranwala
Brief: Launch Brand Enclave
Creative/Media/ Digital Agency: Message Communications
Creative Team: Adnan Mazhar, Usman Mirza
Account Team: Ejaz Hussain, M Sabir
Media: Print, OOH, Digital, POS
The Coca-Cola Company
Brand: Coke & Meals
Brief: Promote Coke with meals.
Creative Agency: Soho Square
Media Agency: Brainchild Communications
Digital Agency: Digitz
Creative Team: Sheharyar Ali, Jawahira Javed, Junaid Younas Verka, Zehra Zaidi
Account Team: Ahmad Azim, Hassan Bangash, Kiran Iftikhar
Media: TV, OOH
The Coca-Cola Company
Brand: Sprite – PSL
Brief: Positioning Sprite as the ultimate thirst quencher.
Creative Agency: Soho Square
Media Agency: Starcom
Digital Agency: Digitz
Creative Team: Sheheryar Ali, Jawahira Javed, Younas Verka, Zehra Zaidi
Account Team: Hassan Bangash, Kiran Iftikhar
Media: TV, OOH, POS
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