As new theories and knowledge come on stream, marketers will have to make concerted efforts to expose themselves to new learning streams, writes Sheikh Adil Hussain.
Published26 Feb, 202410:45am
Amir Paracha, CEO, Unilever Pakistan, speaks to Aurora about his organisation’s Fair Living Wage, the economy and the trend towards buying local.
Published15 Jan, 202410:33am
Local and global leaders discuss how to mitigate the impact of climate change in Pakistan, at OICCI’s second Pakistan Climate Conference.
Published14 Nov, 202303:57pm
Zuneeta Rawat, head of the marketing and creative department, Image, lists her favourite and not-so-favourite recent ad campaigns.
Updated17 Oct, 202312:02pm