Agency Profiles 2023-24
From Aurora's Annual Fact File FY 2023-24.
Red Publicis
A Few of My Favourite Things
Zehra Zaidi, Group Executive Creative Director, Ogilvy Pakistan, lists her favourite ad campaigns.
“Advertising is very much on fast forward and agency leaders must lead from the front.”
Syed Hassan Abbas, Founder & CEO, Golden Circle, speaks to Aurora about what lies beneath the success of his agency.
Campaign Watch
Hadiyah Zafar, Creative Manager, Red Publicis, picks her favourite and not-so-favourite recent ad campaigns.
Chilling With Nescafé
Nescafé rolls out Pakistan's first AI-generated campaign to promote its chilled coffee range.