Aurora Magazine

Promoting excellence in advertising

Mospel

TOM or Just Plain Genericide?

TOM or Just Plain Genericide?

Alyan Khan-Yusufzai discusses the dangers posed to brands
if they turn into category identifiers. Published 06 May, 2025 02:21pm
Campaign Register

Campaign Register

Ad campaigns released in March and April 2018. Published 26 Jul, 2018 09:29am