Aurora Magazine

Promoting excellence in advertising

Julian Saunders

The royal rebrand

The royal rebrand

How the royal wedding was a brilliant piece of rebranding for the Royal Family. Updated
TECHLASH!

TECHLASH!

Why more and more people are becoming disenchantment with the big tech companies. Updated
How smart is your agency?

How smart is your agency?

If you want your agency to be taken seriously, training could be the best investment you ever make... Published
Top 5 Big Ideas of 2017

Top 5 Big Ideas of 2017

From Aurora's 'Top 5ives – 10 Pros in Top 5 Mode' Series Published
How to effectively manage change

How to effectively manage change

Why organisations need ‘constant evolutionary change’ rather than change at a staggering velocity. Published
Brand Building in the Digital Age

Brand Building in the Digital Age

PAS organises a master class in Karachi, conducted by Julian Saunders; an author strategist and trainer from Google. Published