A Few of My Favourite Things
Ghania Abrar, Associate Creative Director, IAL Saatchi & Saatchi Pakistan lists her favourite ad campaigns.
Cadbury Pakistan
What Is Not Going To Change
Within the swirls of uncertainties created by AI, Julian Saunders lists what will not change.
Breaking Barriers
For Women's Day, Aurora lists six Pakistani campaigns that push the boundary of traditional womanhood often portrayed in advertising.
Hits and Misses 2023
Seema Jaffer gives her verdict.
Campaign Watch
Hadiyah Zafar, Creative Manager, Red Publicis, picks her favourite and not-so-favourite recent ad campaigns.
Cadbury Pitches Women’s Cricket
Cadbury Dairy Milk collaborates with the Pakistan Cricket Board to empower female cricketers.
Campaign Watch
Hibah Kamal reviews the recent campaigns that she liked and disliked.
Men matter too!
Why are Pakistani ads filled with stereotypical men?