The current educational transformation is not merely about embracing new technologies. It is about fostering a new mindset towards education, writes Hasan Saeed.
Farhia Jabbar discusses how young graduates backed with an AI education, are set to play an important new role in the dynamics of the corporate world.
Fauzia Kerai Khan discusses how AI-driven EdTech can reshape learning in Pakistan.
“We are in a period of transition, and the question is, how do we prepare for this to ensure we provide the best solutions for our clients?”
Ateeq-ur-Rehman, CEO, GroupM, speaks to Aurora about how his company is preparing for the transition towards more digitally engaged audiences.
Asrar Alam imagines the future of advertising 20 years from now.
Zohare Ali Shariff examines the changes that have affected PR in the last 25 years.
Umair Saeed on what will happen to advertising in the age of Gen AI.
Twenty-five years after the digital revolution, could AI see the rebirth of advertising? Azam Jalal Khan poses the question.
Julian Saunders looks back 25 years and concludes that what humans do with an invention is uncontrollable, but that old-fashioned virtues endure, especially when dealing with our customers.
AI is set to impact our world in a far more profound way than the internet ever could, and the ad agencies will be no exception, writes Amin Rammal.
Shahrezad Samiuddin picks her Top 5 lifestyle trends of 2023.
Sara Jamil reflects on the gifts that graphic design brings into our worlds.
In the second part of his article on Brand Duty, Julian Saunders unveils his sustainable manifesto for difficult times.
A run-down of the MADsemble conference.
What does an AI chatbot do all day?
Is AI advertising’s shiny new toy? Tyrone Tellis poses the question.
Sumaira Mirza showcases the transformative power of AI on creativity.
It’s not about resistance but about integration, argues Sarah Fahim
Asrar Alam discusses the infinite possibilities AI can bring to creativity.
Rashna Abdi on AI options that may help make human imperfection perfect.
Dr Agha Ali Raza and Dr Ihsan Ayyub Qazi discuss the tremendous potential of AI in the positive transformation of our lives.
Amir Jahangir on how AI can create a new ecosystem for innovation and economic growth.
Ans Khurram discusses the future of big data marketing.
Some say the future may belong to AI, but for Atiya Zaidi, the future is about being human.
Should your agency adopt AI tools like Midjourney? Umair Kazi is inclined to say yes!
Will bots be running Pakistan’s newsroom? Not quite yet...
What can Pakistan’s advertising agencies do to navigate the challenges and opportunities of an uncertain future?
Are the criticisms that Lensa has garnered warranted?