Aurora Magazine

Promoting excellence in advertising

Published in Jan-Feb 2020

Campaigns for November-December 2019

Details for campaigns run from November-December 2019

Bank Alfalah

Brand: Alfa Mobile Top-Ups

Brief: Promote Alfa Mobile Top Ups as a one-stop solution for all banking and lifestyle needs.

Creative Agency: Ogilvy Pakistan

Media Agency: Media Pulse

Digital Agency: Intellexal Solutions

Creative Team: Mirza Omer

Account Team: Jansher Hassan, Tahir Yousuf

Media: TV, Digital


English Biscuit Manufacturers

Brand: Peek Freans Whole Wheat Slices

Brief: Highlight fitness expert Sehr’s Whole Wheat Slices self-care journey in preparation for the 42K Istanbul Marathon.

Creative Agency: Ogilvy Pakistan

Media Agency: M/Six

Creative Team: Waleed Ansari, Ali Askari, Nabia Vanessa Muzaffar, Alina Nabi

Account Team: Zain Khan, Sumair Jokhio, Tahir Yousuf

Media: Digital, On-ground


Let’s Beat MS

Brand: Let’s Beat MS

Brief: Awareness campaign for Multiple Sclerosis using the star power of Iman Aly.

Creative/Digital Agency: Synite Digital

Creative Team: Muhammad Faisal, Fatima Nasir, Sidra Salman, Sabir Shah, Sarmad Ahfaz Siddiqui

Account Team: Raheel Ahmed, Emaad Khan, Marium Khan, Asad Mughal

Media: Digital


Bank Alfalah

Brand: Alfalah Pehchaan Account

Brief: Promote Alfalah Pehchaan Account among women.

Creative Agency: Ogilvy Pakistan

Media Agency: Media Pulse

Digital Agency: Intellexal Solutions

Creative Team: Mirza Omer

Account Team: Jansher Hassan, Tahir Yousuf

Media: Print, Digital


Hardee’s International

Brand: Hardee’s Low Carb Angus

Brief: Promote thelow-carb burger.

Creative/Media Agency: Firebolt63

Digital Agency: Brand Crew

Creative Team: Zeeshan Khan, Areeb Shah

Account Team: Zaeem Hassan

Media: OOH, Digital, POS


McDonald’s Pakistan

Brand: Curly Fries

Brief: Re-launch of a successful variant of fries on customer demand.

Creative/ Digital Agency: Manhattan International

Creative Team: Qaiser Abbas, Yasir Aslam, Ahmed Hassan, Adeeba Khan, Arsalan Qureshi

Account Team: Nivyan Rehmani, Shahbaz Mirza, Tehmina Siddiqi

Media: OOH, Digital, POS


Bisconni

Brand: Chocolate Chip Cookies

Brief: Launch CookieMon – Masti Ka Real Partner.

Creative Agency: Manhattan Communications

Media Agency: OMD Pakistan

Digital Agency: Digitz

Creative Team: Shahzeb Ahmed, Sharjeel Ahmed, Mehwish Hasan, Adeeba Khan

Account Team: Ahsan Bhutto, Ovais Khawaja, Tehmina Siddiqi

Media: TV, Radio, Digital, POS


KFC Pakistan

Brand: KFC Zingeratha

Brief: Launch KFC Zingeratha based on the concept of a fusion meal.

Creative Agency: Synergy Dentsu

Media Agency: Brainchild Communications

Digital Agency: Synite Digital

Creative Team: Zainab Agha, Sumayya Aidrus, Zeeshan Rasheed, Maria Shamsi, Fahad Tariq

Account Team: Nayar Basharat, Saad Khalique

Media: TV, Radio, OOH, Digital


McDonald’s Pakistan

Brand: Happy Meal

Brief: Celebration campaign on completing 40 years of serving Happy Meals.

Creative/Digital Agency: Manhattan Communications

Creative Team: Qaiser Abbas, Yasir Aslam, Subhan Ghani, Ahmed Hassan, Adeeba Khan, Arsalan Qureshi

Account Team: Shahbaz Mirza, Nivyan Rehmani, Tehmina Siddiqi

Media: OOH, Digital, POS