Aurora Magazine

Promoting excellence in advertising

Agencies in Transition

From Aurora's archives
AuroraUpdated 21 Jul, 2025 04:31pm

INTERVIEWS Atiya Zaidi – MD & ECD, BBDO Pakistan

Imran Syed, CEO, Adcom Leo Burnett

PROFILES The Man Behind the Brand: Shoaib Qureshy, MD, Bulls Eye DDB Group

Living the Advertising Adventure: Nida Haider Khan, Head of Brand Strategy, IAL Saatchi & Saatchi

ARTICLES Zabardasti Ki Baat – Atiya Zaidi

Agency Business and the Future – Amin Rammal

Requiem for an Industry – Faizan S. Syed

And This Is How You Do It, Folks! – Sheryar Latif

Advertising and the Darkening Storm – Marylou Andrew

Meet the New Client – Shoaib Qureshy

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