AI can be a wonderful tool when deployed with the reasoning, training and creativity only people can bring, writes Ali Rez.
Published 09 Jan, 2025 11:09am
The Curtain Rises On AdAsia 89
Updated 15 May, 2023 03:26pm
Ali Rez imagines the next 75 years – if only we could choose.
Updated 16 May, 2023 03:55pm
Ali Rez gives his 22 observations after attending Cannes Lions 2022.
Published 27 Aug, 2022 10:31am
Ali Rez applauds the brands that have had the courage to take on the toxic narratives that affect women.
Published 18 Mar, 2022 01:17pm
Enabling people from different disciplines to enter the creative space can do wonders for all involved, writes Ali Rez.
Published 10 Jan, 2022 02:13pm
Ali Rez on 2021's top five big ideas.
Updated 10 Jan, 2022 02:55pm
Ali Rez on the increasing effectiveness of the communications industry in developing healthcare solutions.
Published 11 May, 2021 01:50pm
By bringing the Effies to Pakistan, PAS have successfully pivoted the mindset of Pakistani advertising.
Published 28 Apr, 2021 05:02pm
Ali Rez, Regional ECD, BBDO Worldwide, looks at the eight best classic VW advertisements from 60 years ago.
Published 11 Mar, 2021 03:21pm
Ten marketing/media professionals list down the top five of everything in 2020.
Updated 04 Jan, 2023 12:41pm
Despite the chaos of 2020, creatives managed to adapt (with their screens both on and off), writes Ali Rez.
Published 26 Jan, 2021 03:32pm
The impact of spaces on creativity.
Published 23 Nov, 2020 03:04pm
Moving away from the now-tiresome Covid-19 normative communication and truly creating something new – again and again.
Updated 02 Sep, 2020 05:55pm
Ali Rez, Regional ECD, Impact BBDO, Middle East & Pakistan, on an event that lived up to the hype.
Published 07 Feb, 2020 10:10am
From Aurora's 10 Pros in Top 5 Mode.
Published 24 Dec, 2019 05:14pm
Ali Rez on why AdAsia 2019 is all set to pack a powerful punch for Pakistani advertising.
Updated 24 Jun, 2020 04:03pm
From Aurora's 'Top 5ives – 10 Pros in Top 5 Mode' Series.
Published 01 Jan, 2019 11:14am
Ali Rez, Regional CD, Middle East & Pakistan, BBDO Worldwide, on what happens when you are a Cannes Lions juror.
Published 05 Sep, 2018 06:18pm
Wins 28 trophies along with 25 shortlists.
Published 27 Aug, 2018 03:21pm
