Ayesha Aman writes about how brand battles have defined Pakistani advertising.
Updated 18 Jan, 2024 03:30pm
Pakistan’s telecom sector is heading for a nosedive unless they and the government address pricing and policy issues.
Published 27 May, 2023 10:11am
Zong’s new commercial in review.
Published 16 Dec, 2019 10:12am
Pakistan needs to equip its population with digital skills or risk being left behind.
Updated 18 May, 2019 01:05pm
Telecom companies have virtually abandoned an inventive branding that defined their marketing earlier.
Published 22 Apr, 2018 11:00am
A start-up that specialises in wrap advertising.
Updated 20 Jan, 2018 11:08am
Telenor’s recent TVC is thought-provoking, subtle and a treat to watch!
Updated 21 Nov, 2017 02:18pm
Will the D’Hamidi’s new TVC lead Zong to new heights?
Updated 10 Aug, 2017 08:37am
A review of the latest advertising campaigns.
Updated 09 Aug, 2017 04:07pm