The ‘Yes We Can Do It’ Agency
Marylou Andrew profiles Interflow Communications.
Marylou Andrew
Interview: Head of Alternate Delivery Channels, Meezan Bank
The bank’s digital transformation agenda and how it is working with fintechs to improve financial inclusion in Pakistan.
Being a digital life service partner
Interview with Asif Aziz, CCO, Jazz
Enter the conscientious consumer
How technology has forged a new consumer activism.
Which media exactly? And the winner is...
Print, TV, Cinema, Out of Home, digital and radio compete in a media pageant.
In quest of dramatic excellence
Entertainment channels and their production houses need to work in tandem to achieve the best possible quality.
The Indigo Man
Shaan Shahid, the actor, film director, host and model, in profile.
Affairs of the heart
Juggun Kazim, actor, host and model, in profile.
The straight-talking pro
Syed Amir Haleem, CEO, Kueball Digital, in profile.
Taxing growth
An overview of Pakistan’s telecom industry and why it needs tax reforms in order to grow.
Love to love you baby
Fashion entrepreneur, Andleeb Rana, in profile.
The Accidental Journalist
Veteran journalist Zubeida Mustafa in profile.
Tempered to perfection
Master chocolatier Lal Majid (of Lal's Chocolates) in profile.
Goodbye creativity?
Examining the reasons behind the deteriorating quality of creative work in Pakistan.
Cementing growth – Prospects for Pakistan's cement industry
For Pakistan's cement industry's growth, much will depend on how the economy performs and the government responds.
“We don’t want agencies to use this data as a safeguard”
Ali Hamdani, CEO, MOVE, on the measures his company is taking to ensure they become industry currency.
Khaadi's multinational ambitions
Shamoon Sultan, CEO, Khaadi, on his vision for the brand and the future of prêt wear in Pakistan.
L’Oréal launches #ColorEverAfter
L’Oréal launches augmented reality campaign for Color Riche.
Ready for the job?
Are the efforts of a few institutions enough to prepare a whole generation of MBAs for a highly competitive job market?
Beyond cricket
Football, if developed properly, can become a popular choice for brand sponsorship.