Azam Jalal Khan, CEO & co-Founder, the Digitz Group, speaks to Aurora about the early days of Digitz, and what lies ahead for agencies with the increasing use of technology as well as the challenges they face.
Published 10 Jan, 2025 11:02am
Zehra Zaidi, Group Executive Creative Director, Ogilvy Pakistan, lists her favourite ad campaigns.
Published 10 May, 2024 01:36pm
Ayesha Aman writes about how brand battles have defined Pakistani advertising.
Updated 18 Jan, 2024 03:30pm
Despite a negative report card, Sheikh Adil Hussain highlights four brands that have stood out in the last 25 years.
Updated 15 Feb, 2024 10:12am
Have brands taken advantage of the ‘cricket season’ effectively?
Updated 03 Nov, 2023 04:51pm
Lipton encourages people to reflect on the things that really matter.
Published 03 Apr, 2020 01:40pm
Was advertising ever effective?
Updated 20 Feb, 2018 04:04pm
Lipton partners with TCF to turn around the lives of poor children in Pakistan.
Published 27 Dec, 2017 10:15am