Interview: Sana Hashwani and Safinaz Muneer of SANASAFINAZ
Sana and Safinaz on their 25 years in the industry, maintaining product quality, and dealing with copied designs.
Khaadi brand
Brands, brands everywhere!
11 quick facts about the booming ready to wear industry of Pakistan.
Cover Story – The Prêt Effect
Prêt is booming in the big cities, but will its appeal spread deeper into the smaller cities and towns of Pakistan?
Khaadi's multinational ambitions
Shamoon Sultan, CEO, Khaadi, on his vision for the brand and the future of prêt wear in Pakistan.