“The biggest challenge we face arises from the mindset that awards can be purchased” Ashifa Paracha, Founder, Pakistan Digital Awards, speaks with Sadia Kamran about the significance of the recent Digital Leaders Awards and their impact on recognising true digital innovation in Pakistan. Updated 12 Oct, 2024 11:49pm
A Few of my Favourite Things Asrar Alam lists a few of his favourite recent campaigns. Published 17 Mar, 2022 10:58am
Please, Don’t Be a Dig-Idiot Digital literacy means understanding how the online world works; not just knowing how to access it. Published 27 Oct, 2021 02:10pm
Time to Get Phygital Ahsan Sheikh warns against taking a digital-only approach. Published 11 May, 2020 01:59pm
Celebrating beauty Does beauty truly lie in the ‘Eyes of the beholder’? Published 16 Jan, 2019 03:14pm
“The entire world is one big event for us” Radjen van Wilsem, CEO, CS Digital Media, on programmatic’s potential in boosting digital OOH in Pakistan. Updated 06 Jul, 2018 12:40pm
Media advertising spend 2016-17 An overview of TV, Digital, OOH and Radio spend. Updated 04 Feb, 2019 01:02pm