Urooj Hussain discusses the potential impact of AI dependence on critical thinking skills in the classroom.
Umair Saeed on what will happen to advertising in the age of Gen AI.
Sami Qahar looks back 25 years to ponder the gains and losses in the ad industry and concludes that the profession remains as fascinating and exciting as it ever was.
Patrick Collister picks his Top 5 big ideas of 2023.
Umair Kazi picks his Top 5 things that broke the Internet in 2023.
Syed Amir Haleem picks his Top 5 AI tools that changed marketing in 2023.
The full impact of generative AI on advertising and brand communications is still too early to gauge, writes Khurram Mahboob.
What does an AI chatbot do all day?
Syed Amir Jafri, CEO, E.Ocean, and co-Founder, KistPay, speaks to Mamun M. Adil about the progression of his companies and the future of AI and digital transformation in Pakistan.
Generative AI has phenomenal potential to augment and accelerate work and business, but it can never replace human ingenuity, argues Amber Arshad.
The greatest value of human analysis lies in our ability to answer ad hoc questions that are complex and nonlinear, argues Ans Khurram.
Jawwad Ahmed Farid, Professor of Practice, IBA School of Maths & Computer Science, speaks to Aurora about where AI stands in Pakistan in terms of its applications, research and future.
Like it or hate it, AI is definitely going to impact ad agencies, writes Afzal Hussain.
AI is here to stay, whichever way you look at it, argues Syed Amir Haleem.
Dr Agha Ali Raza and Dr Ihsan Ayyub Qazi discuss the tremendous potential of AI in the positive transformation of our lives.
That’s because this article was written by AI.
Ans Khurram discusses the future of big data marketing.
Some say the future may belong to AI, but for Atiya Zaidi, the future is about being human.
Should your agency adopt AI tools like Midjourney? Umair Kazi is inclined to say yes!
Will bots be running Pakistan’s newsroom? Not quite yet...