The marketing industry needs to think about how it can incorporate AI tools to increase productivity rather than being afraid they will replace human beings, argues Sheikh Adil Hussain.
Published 08 Jan, 2025 11:07am
The infinite possibilities of natural intelligence may well trump
the power of AI, comments Amina Baig.
Updated 16 Oct, 2024 02:12am
Nabeel Qadeer discusses how Gen AI is changing the face of conventional finance.
Published 30 Aug, 2024 12:06am
What is Meta AI and how can we use it?
Published 23 Apr, 2024 12:02pm
Fauzia Kerai Khan discusses how AI-driven EdTech can reshape learning in Pakistan.
Published 27 Feb, 2024 09:54am
A run-down of the MADsemble conference.
Updated 09 Oct, 2023 05:12pm
Highlights from the DisruptHR Karachi 2.0 conference.
Updated 18 Sep, 2023 11:20am
It’s not about resistance but about integration, argues Sarah Fahim
Updated 17 Jul, 2023 12:57pm
Will bots be running Pakistan’s newsroom? Not quite yet...
Published 17 May, 2023 11:27am
What can Pakistan’s advertising agencies do to navigate the challenges and opportunities of an uncertain future?
Published 09 May, 2023 04:13pm
Today’s brands must be their customer’s assistant, guide and friend – and conversational marketing aims to achieve just that.
Updated 28 Jul, 2021 04:48pm
Sheikh Adil Hussain gives his six top marketing trends that will lead to success in 2020.
Updated 16 Mar, 2020 03:00pm
How the newly-launched Digital Pakistan Policy will address the challenges of Pakistan’s entrepreneurial ecosystem.
Published 31 Aug, 2018 11:24am
How AI is delivering wonders in healthcare.
Published 10 Aug, 2018 10:37am
Interview with Dave Nelissen, Creative Director, Talpa Media.
Published 16 Jul, 2018 09:41am
The fundamentals that will shape the course of advertising in Pakistan in the next 50 years.
Published 09 Jul, 2018 10:22am
Are marketing professionals falling prey to displaying intelligence that is artificial?
Updated 26 May, 2018 01:37pm
Interview with Shazia Syed, Chairperson & CEO, Unilever Pakistan.
Updated 24 Jan, 2020 04:13pm
From Aurora's 'Top 5ives – 10 Pros in Top 5 Mode' Series.
Updated 03 Jan, 2017 05:18pm