Aurora Magazine

Promoting excellence in advertising

The Media Buying Houses

From Aurora's archives
AuroraUpdated 22 Jul, 2025 10:25am

INTERVIEW Raihan Ali Merchant, Chairman and Founder, Z2C

PROFILE Planning for Success: Benish Irshad, COO, Starcom and CEO, Publicis Media

ARTICLES Owning the Right Moment, Not the Data – Urooj Hussain

Dodging the Algorithm – Riffat Rashid

Preparing for the Next Phase in the Media Agency Ecosystem – Farhan Khan

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