Aurora Magazine

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TV Viewership Trends

FY 2021-22
Updated 13 Feb, 2023 12:02pm

NB:

• Figures in this section are based on data collected from Medialogic’s Hybrid Panel which covers 100+ cities and towns and 3,000+ reported households.

• Cable penetration in Pakistan’s urban areas stands at 97%.

• The data is primarily based on urban regions in Pakistan, and the target audience is limited to C&S individuals only

• Numbers have been rounded up in certain instances.

Aurora fact file
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Comments (8) Closed



tawajo Feb 11, 2023 02:41pm
No electricity to watch TV
haroon Feb 11, 2023 02:56pm
Clearly, a good fight in elections is on the horizon.
Taj Ahmad Feb 11, 2023 03:58pm
All channels of social media’s are failed to delivered accurate news in Pakistan and across the world specially in Pakistan and USA in particular. The world needs a real and honest news of the world not just one community of the world.
Shahid Feb 11, 2023 05:40pm
I think these stats are manipulated. For example, I think, Bol news has a better viewership today (due to pro PTI stance) than what is enlisted above. It is also a general perception that Bol news is on the up.
zahid Feb 11, 2023 05:47pm
24 hour a day people watch drama.
Doctor Salaria Aamir Ahmad Feb 11, 2023 06:55pm
Whenever they have electricity.
aaa Feb 11, 2023 08:13pm
There are more important things like finding food and fuel for the family than watch TV.
Parveez Feb 11, 2023 09:55pm
Too much rubbish, indian types of drama. Secondly too much political debate, they have more drama in them. Very little news of what is going on in the world.