Aurora Magazine

Promoting excellence in advertising

Published in Jan-Feb 2019

Client Bank Alfalah

Brand: Bank Alfalah Current Account

Brief: Communicate the promise of a world-class banking experience.

Creative Agency: Ogilvy Pakistan

Media Agency: Media Pulse

Creative Team: Faraz Ali, Waleed Ansari, Ali Askari:

Account Team: Haniya Hasan, Jansher Hassan, Naved Qureshi

Media: Print, TV, Digital


Client Haier Pakistan

Brand: Corporate campaign

Brief: Promote Haier during Pakistan’s biggest sale at Daraz 11/11.

Creative Agency: Synergy Dentsu

Media Agency: Blitz Advertising

Creative Team: Sana Ahmed, Sana Fatima, Naeem Raza

Account Team: Uswa Naeem

Media: Print, Digital, OOH


Client English Biscuit Manufacturers

Brand: Gluco

Brief: Relaunch Gluco with differentiated energy credentials; the perfect energy brand for kids.

Creative Agency: Soho Square

Media Agency: m/Six

Creative Team: Waleed Ansari, Munischa Asif, Ali Askari, Abdul Azeem, Muneeba Qureshi

Account Team: Sumair Jokhio, Zain Khan, Naved Qureshi

Media: TV, Radio, Digital, OOH


Client Haier Pakistan

Brand: Haier DC Inverter

Brief: Explain why Haier DC Inverters are safer than gas heaters.

Creative Agency: Synergy Dentsu

Media Agency: Blitz Advertising

Creative Team: Sana Ahmed, Bilal Ali, Naeem Raza

Account Team: Uswa Naeem

Media: Print, Digital, OOH


Client Greenstar

Brand: Touch Condoms

Brief: Awareness campaign on AIDS testing in Pakistan on World AIDS Day.

Creative/Digital Agency: Spectrum Y&R

Creative Team: Osman Ahmed, Batool Habib, Mohib Mirza, Ammar Zafar

Account Team: Omar Ahmed, Kashif Anwar, Ehtesham Khan

Media: Digital, OOH, POS


Client Hilal Foods

Brand: Khopra Candy

Brief: Promote it as the only candy that has khopra in it.

Creative Agency: Manghi Communications Solutions

Media Agency: In-house

Creative Team: Ved Roy

Account Team: Salman Mukaddam

Media: TV, Digital, POS


Client Indus Motor Company

Brand: Revo

Brief: Toyota REVO is now available via bank financing.

Creative/Media Agency: Manhattan International

Creative Team: M. Faheen, Saleha Mir, Taimur Tajik

Account Team: Mustafa Ahmed, M. Atif, Sadaf Zaidi

Media: Print, Digital


Client Seasons Canola

Brand: Seasons Corn Oil

Brief: Promote the benefits of Seasons de-waxed oil.

Creative Agency: Synergy Dentsu

Media Agency: Time & Space Media

Creative Team: Sana Fatima, Naeem Raza, Muhammad Rasheed

Account Team: Salman Haider, Sanna-e-Rabbi

Media: Print, Digital, OOH


Client LuckyOne Mall

Brand: LuckyOne Mall

Brief: Promote the Winter Shopping Festival.

Creative/Media Agency: Spectrum Y&R

Creative Team: Muhammed Irfan, Imran Khan, Ayesha Malik

Account Team: Faisal Alavi

Media: Print, Digital


Client Telenor Pakistan

Brand: Telenor 4G

Brief: Promote the superior data experience of 4G and the ease of the conversion process.

Creative Agency: Ogilvy Pakistan

Media Agency: Manhattan International

Creative Team: Hamza Amjad, Shan Haque, Ali Malik, Laila Noor, Menahil Qureshi, Sadia Qutubuddin, Shiza Sheikh, Hassan Zulnoon

Account Team: Gohar Abbas, Waqar Afzal, Syed Imran Qaiser

Media: Print, TV, Radio, Digital, OOH


Client Regional Blood Centre Sukkur

Brand: Regional Blood Centre Sukkur

Brief: Celebrate Sindh Day and encourage blood donations.

Creative/Media Agency: Spectrum Y&R

Creative Team: Muhammad Hanif, Hasan Iftikhar, Ehtesham Khan, Aqleem Ullah Khan, Rabbia Sualeh, Ammar Zafar

Account Team: Amna Dadi, Omar Ahmed

Media: Digital, on-ground


Client Yamaha Motor Pakistan

Brand: Yamaha YB125Z bike

Brief: Promote the YB125Z model and the new colour.

Creative Agency: Spectrum Y&R

Media Agency: Spectrum Y&R and Synchronize Carat

Creative Team: Muhammad Abbas, Amna Dadi, Ali Khan, Babar Naveed, Neha Riaz, Rabbia Sualeh, Mohib Qazi

Account Team: Muhammad Ishaq, Asif Manzoor

Media: Digital, OOH, POS