Go Hybrid
Given that Pakistan has yet to develop a sufficiently robust EV ecosystem, auto buyers are likely to get a far more satisfying ride on a hybrid, argues Faizan S. Syed.
Faizan S. Syed
Anthropic Claude and the Ethics of Human Values
Agentic AI is poised to redefine how businesses innovate, connect and lead. But first, it needs to align with human values, argues Faizan S. Syed.
A Quest for Virtual Authenticity
Faizan Syed discusses the rise of virtual influencers and their impact on marketing.
The Creative Director in the Age of AI
Advertising is balanced between human creativity and technological innovation, writes Faizan Syed.
Requiem for an Industry
Economic challenges, connectivity issues, and a domestic market in retreat are posing an existential threat to Pakistan’s ad industry, warns Faizan Syed.
Gaming – Pakistan’s New Digital Entertainment Playground
Pakistan could well be on the cusp of a gaming revolution. Faizan S. Syed sets the scene.