What’s Your Social Media Flavour?
The social media preferences of different generations.
Sana Ahmad Safdar
An Unconventional New Lawn Trend
Generation, Sana Safinaz and Khaadi campaigns for lawn are a breath of fresh ad air.
A Way to Attract Consumer Attention?
Comparative combat, like any form of drama, successfully manages to draw consumers in and get the brand noticed.
Glow and Lovely
Is the name-change a game changer?
Shan's Push For Shared Home Responsibilities
Why Shan's "Khushiyan Chakh Lo" series works.
Timeless Media
How some TV shows and movies manage to retain popularity long after they have first aired.
Desperately Seeking Viral
Why cat memes circulate so easily. And more.
