Working Towards Firmer Ground
Aamir Abbasi looks at progress made by the PR function in Pakistan and what needs to happen next.
Aamir Abbasi
Role of PR & Comms in Tackling Sialkot Like Extremism
"Terrorism driven by extremism is one such aspect that needs long-term communication..."
Karachi’s Power Woes and Role of Communication
Aamir Abbasi on why Karachi’s safety-related power issues require a hot pursuit through public communication.
Was it a Crisis Communications Blackout Too?
What the recent nationwide blackout taught us about Pakistan's crisis communications.
Remember the three Ps – profit, people and planet
What is Triple Bottom Line Reporting and how it impacts responsible growth of businesses.