Aurora Magazine

Promoting excellence in advertising

Sadia Kamran

State Life goes digital

State Life goes digital

State Life Insurance Corporation of Pakistan recently launched their first-ever digital campaign

Published Feb 18, 2020 09:51am
So Who’s Your Papa Jaani?

So Who’s Your Papa Jaani?

“We saw a window for humor and plugged it in; we arrived at the concept organically.”

Updated Jun 24, 2020 04:04pm
Going digital

Going digital

National Bank of Pakistan finally takes the plunge.

Published May 24, 2019 10:11am
Dipping into Tuc

Dipping into Tuc

Tuc continues to bridge the hunger gap.

Published Mar 28, 2019 10:40am
Oil first, then shampoo

Oil first, then shampoo

Along with their new campaign, Dabur Vatika have introduced nine variants of the hair oil to cater to different needs.

Published Feb 13, 2019 09:51am
Haleeb diversifies

Haleeb diversifies

Interview with Memosh Khawaja, CEO, Haleeb Foods Limited.

Published Nov 05, 2018 11:30am
Tea for two

Tea for two

Tapal Danedar airs the third instalment of their Tum Mein Aur Aik Cup Chai TVC series.

Published Jun 22, 2018 10:04am
Peek Freans moves up to cakes

Peek Freans moves up to cakes

EBM ventured into a new snacking category, packaged cupcakes, with the launch of Cake Up.

Published May 23, 2018 10:17am
PROMOTING TAKAFUL

PROMOTING TAKAFUL

Interview with Muhammad Menhas, Deputy CEO, Pak-Qatar Family Takaful...

Published Apr 02, 2018 11:30am
Change the clap

Change the clap

The campaign brings to the fore the injustices faced by the transgender community.

Updated Mar 12, 2018 11:45am