Much Done, More Still to Do
Transformations in the marketing communications industry require further institutional strengthening of the profession.
Javed Jabbar
The censorship dilemma
Advertising practitioners reflect on the draconian impact of censorship on TV advertising under the Zia regime.
Losing shine
Despite significant strides made over seven decades, compelling factors are combining to tarnish advertising’s shine.
State and Media
Existing at several levels, the relationship between the State and the Media is of fundamental importance to both.
![‘Createlevity’ – Aslam Azhar's distinctive abilities [1932-2015]](https://i.dawn.com/thumbnail/2016/02/56b2de2c7d7c0.jpg?r=482891598)
‘Createlevity’ – Aslam Azhar's distinctive abilities [1932-2015]
Paying tribute to Aslam Azhar, the man who gave us PTV.
Adversitising not advertising
The impact of excessive placement and frequency is converting advertising into adversitising.
