Transformations in the marketing communications industry require further institutional strengthening of the profession.
Updated 29 Apr, 2021 11:58am
Advertising practitioners reflect on the draconian impact of censorship on TV advertising under the Zia regime.
Updated 18 Apr, 2018 09:50am
Despite significant strides made over seven decades, compelling factors are combining to tarnish advertising’s shine.
Updated 12 Apr, 2018 10:36am
Existing at several levels, the relationship between the State and the Media is of fundamental importance to both.
Updated 05 May, 2017 04:48pm
Paying tribute to Aslam Azhar, the man who gave us PTV.
Updated 27 Nov, 2017 05:42pm
The impact of excessive placement and frequency is converting advertising into adversitising.
Updated 04 Jul, 2015 01:34pm
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