Aurora Magazine

Promoting excellence in advertising

Syed Amir Haleem

Milking the Cow

Milking the Cow

Syed Amir Haleem on what it takes to develop successful apps. Published 27 Jun, 2021 03:26pm
You Just Got Sold!

You Just Got Sold!

Syed Amir Haleem warns of the dangers posed by the big tech companies. Updated 17 May, 2021 03:42pm
Top 5ives 2020

Top 5ives 2020

Ten marketing/media professionals list down the top five of everything in 2020. Updated 01 Feb, 2021 05:38pm
Happy As A Crazy Cow

Happy As A Crazy Cow

Syed Amir Haleem on why brands are making programmatic advertising an integral part of their media strategy. Published 18 Nov, 2020 02:50pm
Gimmick or genius?

Gimmick or genius?

What the new iPhone 11 says about the Apple brand. Published 17 Sep, 2019 10:39am
Musings over horrid coffee

Musings over horrid coffee

Digital media will have to fall in line with other media and deliver intelligent dialogue when engaging with consumers. Published 15 May, 2019 10:23am
Harmonise or go bust

Harmonise or go bust

Inconsistencies abound along the hazardous path to mastering digital platforms for agencies and brands. Published 15 May, 2018 06:23pm
Making a cause of it

Making a cause of it

How brands can win their consumers’ share of heart. Updated 08 Dec, 2017 12:54pm