Twenty-five years ago, the advertising landscape was full of optimism. Today, audiences are scrambling to block ads every way they can. But all is still not lost yet, argues Patrick Collister.
From the insipid to the utterly infuriating, ads are failing to connect with audiences.
2021's top five most talked about campaigns.
Patrick Collister recalls his experiences with PAS and of Pakistan.
Big changes are coming to every market you can think of, including the advertising market, writes Patrick Collister.
Patrick Collister, Editor, Directory magazine, on Directory's Top 20 Most-Awarded Campaigns of 2019
The key themes at the Cannes Lions 2012.
Advertisers at London’s biggest show did themselves no favours.
Patrick Collister, Creative Director, The Zoo at Google, on 70 years from a global perspective
From Aurora's 'Top 5ives – 10 Pros in Top 5 Mode' Series.
Why clients who reject work are in fact the best a true creative could hope for.
Cannes Lions 2015 – A final recap of the hot (and not-so-hot) trends and ideas.
From celebrating taboo breaking campaigns to discussing climate change, the Cannes Lions '15 continue with full flare.
A few more updates, news and insights from the Cannes Lions '15.
A few opening thoughts on the Cannes Lions 2015.
Why the Head of Design, Google NACE, is in love with Big Data.
Review of the Cannes Lions 2014.