What Women In Advertising Want In 2022
Aurora polled Pakistan's 21 leading women in advertising and here are their responses.
Women in advertising industry
The 'namaloom afraad' of our ad industry
Why we need to celebrate the unknown and unrecognised ‘regular’ people of our advertising industry.
Inching beyond the stereotype
Pakistani brands need to summon the courage to talk to women as people and not just 'housewives'.
Stepping onto the red carpet
The trials and tribulations of being a woman in a man’s account handling world.