Religion sells. And it can sell anything
From selling clothing to cooking oils and car services, using ‘religion-based branding’ has worked wonders.
Waseem Badami
Stooping to new lows
A low-down of this year’s Ramzan-centric TV shows.
The Ramzan rut – Season 2015
The money minting Ramzan transmissions by Dr Aamir Liaquat, Waseem Badami, Junaid Jamshed and Maya Khan.