Aurora Magazine

Promoting excellence in advertising

The Body Shop

Duty Matters II

Duty Matters II

In the second part of his article on Brand Duty, Julian Saunders unveils his sustainable manifesto for difficult times. Published 28 Oct, 2023 12:59pm
Sustainability and Reputation

Sustainability and Reputation

To be healthy, dynamic and successful, building in sustainability as a core brand value is the only way forward. Published 03 Jun, 2022 11:31am
I survived. I soared.

I survived. I soared.

Beauty brands present a canvas to women who carry tales of heroism on their skin. Updated 24 Jun, 2020 03:18pm
Then or now?

Then or now?

Was advertising ever effective? Updated 20 Feb, 2018 04:04pm