Ideas to Impact
Slush'D Draws Pakistan's Next-Gen Tech Talent.
Tapmad
HBL PSL – The View from Pulse
Kashif Hafeez on the evolution of sports marketing and how brands can benefit from HBL PSL.
Mobile First and Last
Mehwish Aslam discusses how Gen Z’s lifestyle culture is shaping media choices and brand strategies.
Get ready for 5G
Yasmin Malik on why mobile penetration in Pakistan has become a resounding reality.
From the box to the mobile
A transformational journey that remains work in progress.