As the country celebrates Pakistan Day, Talha Bin Hamid opines that patriotic advertising doesn’t necessarily have to feature the national flag or anthem. It can just feature effective storytelling and social messaging.
Published 22 Mar, 2025 09:58pm
Talha bin Hamid on the strange allure of YouTube sponsorships and how mediocre products find their way to our screens – and wallets.
Updated 19 Dec, 2024 12:43pm
Talha bin Hamid on how Kamala Harris' lack of brand building may have contributed to her defeat in the US presidential elections.
Updated 20 Nov, 2024 04:12pm
Which drama do you think is the best?
Updated 18 Sep, 2023 12:26pm
Talha Bin Hamid’s take on the new sound platform sponsored by a tobacco company.
Published 06 Jan, 2021 06:02pm
Why Trump’s supporters will always remain loyal – and why that’s worrying.
Published 10 Nov, 2020 02:31pm
How the Servis Shoes ad from 2012 came back with a bang in 2020 to entertain us.
Updated 24 Jun, 2020 03:11pm
Pakistan ranked top holiday destination for 2020 by Conde Nast Traveller.
Updated 03 Feb, 2020 10:08am
The war between Huawei and Trump heats up.
Updated 08 Jun, 2019 10:21am
In conversation with Muneeb Maayr, Founder, Bykea
Updated 09 Oct, 2018 10:10am
Does Imran Khan’s election campaign strategy mirror Donald Trump’s?
Updated 06 Oct, 2018 11:48am
Why is all festive advertising ridden with clichés?
Published 20 Aug, 2018 04:43pm
How AI is delivering wonders in healthcare.
Published 10 Aug, 2018 10:37am
Can we reverse the damage to the environment in a meaningful way?
Published 04 Aug, 2018 10:00am
This year, Wimbledon was eclipsed. By a T-shirt...
Published 21 Jul, 2018 02:23pm
Over a period of 10 years, Marvel has continued to enthral and mesmerise the audience with with their amazing movies.
Updated 02 Jul, 2018 01:45pm
While existing players are downplaying their campaigns, Chinese sponsors are ensuring unprecedented visibility.
Updated 21 Jun, 2018 03:25pm
Is Sarahah internet’s new self-esteem metre?
Updated 22 Sep, 2017 03:20pm
How Princess Diana used the media and her universal appeal to drive her charitable work.
Updated 31 Aug, 2018 12:46pm
Consuming packaged and branded items may not always guarantee an unadulterated and healthy food experience.
Updated 01 Aug, 2017 11:28am
Instead of importing cars and bed linen from abroad, we need to import their attitude and love for their own country.
Published 27 Jul, 2017 04:55pm
It seems only yesterday that Millennials were the IT people. No more. Make way for the plurals.
Published 26 Jul, 2017 05:21pm
The CEO of Careem Pakistan talks about how Careem plans to make further inroads into the Pakistani market.
Updated 18 Apr, 2017 09:24am
Will Samsung learn from its past mistakes and have a spectacular 2017?
Updated 20 Mar, 2017 02:30pm
Is Snap (Snapchat’s parent company) going public really a good idea?
Updated 03 Mar, 2017 01:04pm
No matter what Hollywood or Bollywood does, we have our own values which need to be reflected in our dramas and ads.
Updated 13 Feb, 2017 12:53pm