Aurora Magazine

Promoting excellence in advertising

squid game

All Hail the Korean Wave

All Hail the Korean Wave

Shahrezad Samiuddin on the much-welcomed influx of South Korean pop culture. Published 19 Jan, 2022 10:12am
How Good Is Your Squid Game? 

How Good Is Your Squid Game? 

Agencies will have to live with their creative monopoly being put under further pressure. The solution: work smarter and better. Published 08 Jan, 2022 04:47pm