HI Versus AI
Is AI capable of generating the kind of iconic ad campaigns produced by human intelligence? Zohra Yusuf poses the question.
Serena Williams
A Few of My Favourite Things
Sarah Moquim, Consultant for Content Excellence, Symmetry, lists her favourite ad campaigns.
A Few of my Favourite Things
Batool Habib Curmally, Head of English Copy and Associate Creative Director, Spectrum VMLY&R, picks her favourite ads.
A Few of my Favourite Things
Seema Jaffer, CEO, Bond Advertising, picks her favourite ads.
The unfathomable power of EQ
If brands aim for the heart, they can find space in their consumers' carts.
Crazy dreamers
How Nike ads are empowering women.
Nike fields controversy
The brand gives a new meaning to its tagline ‘Just do it’.