From a kiryana to a superstore – the success story of Imtiaz Super Market
In conversation with Imtiaz Abbasi, MD, Imtiaz Super Market.
Retail industry in Pakistan
Selling the experience
Why brand managers need to rethink their retail strategies.
Retail revs up
What happens when customers prioritise ‘experience’ over ‘product’.
Groceries online
Why digital is becoming a go-to platform for groceries...